Milwaukee's Cash Home Buyers — Meet Our Team
Simply Sold RE is a locally run cash home buyer serving the Milwaukee metro and Southeast Wisconsin. The mission is simple: a quick, fair and stress-free way for homeowners to sell, with zero fees and zero runaround.
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Frank Sanchez & Larry Friedman — Milwaukee's Trusted Cash Home Buyer
We started Simply Sold RE because selling a house in Wisconsin shouldn't drag on for months. When Frank Sanchez and Larry Friedman started buying houses in the Milwaukee area, the goal was simple — be the local cash buyer who shows up fast, tells the truth, and treats every seller like a neighbor.
Working out of the Milwaukee area, Frank, Larry, and the crew have helped well over 100 Wisconsin families get out from under a hard situation — Chapter 846 foreclosures, divorces, inherited and probate properties, and homes that needed far more work than an owner could take on. We manage each purchase ourselves, show you every number and close whenever suits you.
No 1-800 call centers and no corporate hoops — just Wisconsin people who know Milwaukee's neighborhoods street by street, say what they mean, and do what they say. See the process from first call to closing →
Our Core Values as Milwaukee Cash Home Buyers
Everything we do comes back to these commitments. Hundreds of Milwaukee-area sellers have trusted us with the biggest sale of their lives because of them.
Honest & Transparent
Your offer comes itemized, with every number explained. No surprise fees, no switch at the end, no reopening the price at closing — our quote is our word.
Fast & Reliable
We commit to a closing date and we meet it. Since we buy with our own cash, the closing never hinges on a lender or an appraisal — it's locked in.
Seller-First Always
You have an advocate from the very first phone call. If we aren't your best move, we'll be honest and steer you toward what is — we care more about your outcome than our purchase.
Rooted in Milwaukee
No national outfit parachuting into Wisconsin for a quarter. We're rooted in the metro and read the Milwaukee-area market far better than any distant buyer could.
Any Condition, Any Situation
Basements with mold, fire-damaged kitchens, DNS orders from the city, tenants who stopped paying, back taxes owed to Milwaukee County — we've bought houses with each of these. We don't judge and we don't push; we just give you a fair number.
Private & Confidential
What you tell us about your finances never leaves this office. No public listing, no open house traffic, no nosy neighbors. A quiet, professional transaction start to finish.
What a Milwaukee Cash Buyer Knows That an Out-of-State iBuyer Doesn't
Any company can quote a figure from a nationwide formula. You can't buy houses well in Milwaukee from a spreadsheet; you have to know the blocks, the county rules, and the situation behind each sale.
We know how Milwaukee's neighborhoods actually price out
A duplex in Riverwest, a bungalow in Bay View, a ranch in Greenfield, and a Polish flat on the South Side each sell on their own terms, and a national iBuyer's algorithm averages all of that into one flat number. We value every home against genuine local sales, subtract the honest cost of needed repairs and walk you through the result. It's the reason we regularly out-offer Opendoor and OfferPad on the older, as-is, and rougher houses around Milwaukee — when they'll even make an offer.
Every week we're closing deals in this market
Chapter 846 foreclosures move through the Milwaukee County Circuit Court. Probate runs through the county Register in Probate. Delinquent property taxes follow Wisconsin's in-rem process. We've untangled every one of those at closing, work hand in hand with Milwaukee title companies and probate attorneys, and schedule around Wisconsin redemption periods and court approvals. No buyer treating your zip code as a spreadsheet entry can match that.
We're accountable here
Because we live and invest in Southeast Wisconsin, our name is on the line locally, and the houses we buy go back into the neighborhood as renovated homes. You'll never route through an out-of-state call center to reach a decision-maker — call (414) 400-6116, and you reach the very people who make the offer and handle the closing. That's what a national platform can't offer, and it's why selling your Milwaukee house fast to a local buyer works out better.
Cash Home Buyers Serving All of Milwaukee and Southeast Wisconsin
Simply Sold RE purchases homes throughout the greater Milwaukee Metro region. If you're in Milwaukee, Waukesha, Racine, or anywhere in Southeast Wisconsin, we want to make you an offer.
Don't see your city? Just ask — odds are we buy in your town.
Verified, Accredited & Trusted by Milwaukee Homeowners
Hundreds of straight-dealing purchases from real Wisconsin families are the foundation of our reputation. Our credentials back it up. Read real seller reviews →
BBB Accredited Business
Rated A+ by the Better Business Bureau, the benchmark for business integrity in the Milwaukee area.
5-Star Google Reviews
Fifty-two five-star reviews from Metro Milwaukee homeowners who sold quickly and would do it again.
Licensed & Insured
A fully licensed, fully insured Wisconsin real estate investment company that operates in the open.
17 Five-Star Google Reviews
Every one from a real Milwaukee seller. 17 five-star Google reviews from Milwaukee and Metro Milwaukee homeowners who closed with us — and counting.
Work With Milwaukee's Most Trusted Cash Home Buyer
No agents. No repairs. No fees. Only a straightforward cash offer from a local team that keeps its word. Get your offer in 24 hours.
📍 Serving Milwaukee, Waukesha, Racine & all of Southeast Wisconsin