Milwaukee's Cash Home Buyers — Meet Our Team
Simply Sold RE is a locally run cash home buyer serving the Milwaukee metro and Southeast Wisconsin. Our aim is simple: give homeowners a fast, fair, low-stress way out of a property — with no fees and no runaround.
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Frank Sanchez & Larry Friedman — Milwaukee's Trusted Cash Home Buyer
We started Simply Sold RE because selling a house in Wisconsin shouldn't drag on for months. Frank Sanchez and Larry Friedman built the company around a better path for Milwaukee-area homeowners: a genuine local cash buyer who moves quickly, deals straight, and treats every seller with respect.
Working out of the Milwaukee area, Frank, Larry, and the team have guided more than 100 Wisconsin homeowners through tough spots — Chapter 846 foreclosures, divorces, inherited and probate properties, and homes that needed far more work than an owner could take on. We handle each sale ourselves, lay every number on the table, and close whenever the date works for you.
No 1-800 call centers and no corporate hoops — just a Wisconsin team that knows the local market block by block, says what it means, and follows through. See exactly how our process works →
Our Core Values as Milwaukee Cash Home Buyers
Every decision we make comes back to these principles. They're why hundreds of Milwaukee homeowners trust us with one of the biggest financial transactions of their lives.
Honest & Transparent
Every figure in your offer is itemized and explained. No buried fees, no bait-and-switch, no renegotiating once you're at the title table — what we quote is what you sign.
Fast & Reliable
When we name a closing date, we hit it. Because our offers are all cash, nothing hinges on a lender's approval, an appraisal, or outside financing — so the close is locked in.
Seller-First Always
We're in your corner from the first call. If a cash sale to us isn't actually your best move, we'll say so and point you toward what is — your outcome matters more than the deal.
Rooted in Milwaukee
No national outfit parachuting into Wisconsin for a quarter. We're rooted in the metro and read the Milwaukee-area market far better than any distant buyer could.
Any Condition, Any Situation
Mold, fire damage, open code violations, non-paying tenants, delinquent Wisconsin property taxes — we've handled every one of these and bought the house anyway. No judgment, no demands, just a fair cash number.
Private & Confidential
Your financial situation stays between us. No public MLS listing, no open houses, no nosy neighbors. A discreet, professional sale from start to finish.
What a Milwaukee Cash Buyer Knows That an Out-of-State iBuyer Doesn't
Anyone can quote a number off a national algorithm. Buying houses well in Milwaukee takes knowing the ground — block by block, county by county, and situation by situation.
We know how Milwaukee's neighborhoods actually price out
A duplex in Riverwest, a bungalow in Bay View, a ranch in Greenfield, and a Polish flat on the South Side don't trade the same way — and a national iBuyer's model flattens all of that into one average. We price each home against what's really selling nearby, factor in the work it honestly needs, and explain how we got to the number. That's why our offers on older, as-is, or distressed Milwaukee homes routinely beat what Opendoor and OfferPad will touch.
We work the local process every week
Chapter 846 foreclosures move through the Milwaukee County Circuit Court. Probate runs through the county Register in Probate. Delinquent property taxes follow Wisconsin's in-rem process. We've closed sales tangled in all of these, coordinate directly with Milwaukee-area title companies and estate attorneys, and time closings around redemption deadlines and probate authority. A buyer who only knows your zip code as a data point can't do that.
We're accountable here
We live and reinvest in Southeast Wisconsin, so our reputation is local and so are the homes we put back into the community after we buy them. There's no out-of-state call center between you and a decision-maker — when you call (608) 588-8827, you reach the people who actually make the offer and run the close. That accountability is the whole reason a local cash buyer is a better way to sell your house fast in Milwaukee than a national platform.
Cash Home Buyers Serving All of Milwaukee and Southeast Wisconsin
Simply Sold RE purchases homes throughout the greater Milwaukee Metro region. If you're in Milwaukee, Waukesha, Racine, or anywhere in Southeast Wisconsin, we want to make you an offer.
Don't see your city? Call us — we likely cover it.
Verified, Accredited & Trusted by Milwaukee Homeowners
We've earned our reputation through hundreds of honest deals with real Wisconsin families. Our credentials back it up. Read real seller reviews →
BBB Accredited Business
A+ rating from the Better Business Bureau — Milwaukee's gold standard for business integrity.
5-Star Google Reviews
52 verified 5-star reviews from Metro Milwaukee homeowners who sold their house fast and walked away happy.
Licensed & Insured
Fully licensed real estate investment company operating transparently in Wisconsin.
50+ Verified 5-Star Reviews
Verified by real sellers. Over 52 five-star reviews from Milwaukee and Metro Milwaukee homeowners who closed with us — and counting.
Work With Milwaukee's Most Trusted Cash Home Buyer
No agents. No repairs. No fees. Just a fair, fast cash offer from a local team you can trust. Get your offer in 24 hours.
📍 Serving Milwaukee, Waukesha, Racine & all of Southeast Wisconsin